McDonald’s Joins Forces With Google To Cook Up AI-Powered Food Service – Alphabet (NASDAQ:GOOGL), McDonald’s (NYSE:MCD)

McDonald’s is set to introduce generative AI technology in its outlets starting in 2024, in collaboration with Google. This move aims to enhance food quality and optimize operations across thousands of McDonald’s stores.

The specific details of the AI technology have not been disclosed, but it is expected to involve both hardware and software improvements. It is likely to leverage Google Cloud services to provide advanced capabilities. The system will assist store managers in quickly identifying and resolving issues, minimizing disruptions in operations.

While McDonald’s has not specified the impact on its workforce, it suggests that the AI integration will simplify tasks for store staff and create new experiences for both employees and customers. This initiative aligns with Wendy’s, which has been testing AI-based ordering systems earlier in the year.

The implementation of AI will coincide with the launch of a new operating system that aims to harmonize the customer experience across McDonald’s mobile app and in-store kiosks. McDonald’s hopes these changes will lead to more efficient tests and automated solutions, ultimately improving restaurant operations.

It is worth noting that Wendy’s and McDonald’s are not the only fast-food chains exploring AI technology. In an increasingly competitive industry, companies are continuously seeking innovative solutions to enhance customer experiences and streamline operations.

Overall, McDonald’s partnership with Google to introduce generative AI in its outlets signifies the company’s commitment to leveraging technology to improve its food services. As AI becomes more prevalent in the fast-food industry, it will be interesting to see how it transforms the customer experience and shapes the future of restaurant operations.